Adequate working capital is the cash buffer that lets you survive the lag between spending cash and getting cash back.
When it’s big enough you don’t trip the two land-mines that kill 82 % of small-business bankruptcies:
- Cash-flow interruption – late customer payment, supplier price spike, or a slow season.
Enough working capital (cash + revolver + inventory turns) keeps payroll and rent paid while revenue catches up; no fire-sale pricing, no emergency 40 % APR MCA. - Growth over-trading – sales double but you must front payroll, materials, and vendor deposits before you collect.
Healthy working-capital cushion (≥ 90 days cash burn) funds the float so you can accept the big PO instead of turning it down or diluting equity. - Scenario – “Tri-State Promotions” (custom branded merch)
- Lands $200 k order from a Fortune-500 client; 50 % net margin promised.
- Terms: client pays 45 days after delivery, but factory demands 30 % deposit ($60 k) up-front and balance COD.
- Company checking account = $35 k; no revolving line.
- Owner scrambles: takes vendor to 20 % deposit, maxes two credit cards ($25 k @ 22 % APR), and still $15 k short.
- Factory refuses to release goods until paid in full; delivery slips 10 days.
- Client invokes late-delivery clause, cancels remaining $120 k of the order, and withholds $40 k already shipped.
- Cash inflow drops to $0, card interest accrues, payroll bounces, key staff quit.
- Within 60 days the firm files Chapter 7—profitable on paper, dead from working-capital starvation.
Here in is an example of business failure due to lack of working capital:
Scenario – “Tri-State Promotions” (custom branded merch, names details modified for privacy purposes)
- Lands $200 k order from a Fortune-500 client; 50 % net margin promised.
- Terms: client pays 45 days after delivery, but factory demands 30 % deposit ($60 k) up-front and balance COD.
- Company checking account = $35 k; no revolving line.
- Owner scrambles: takes vendor to 20 % deposit, maxes two credit cards ($25 k @ 22 % APR), and still $15 k short.
- Factory refuses to release goods until paid in full; delivery slips 10 days.
- Client invokes late-delivery clause, cancels remaining $120 k of the order, and withholds $40 k already shipped.
- Cash inflow drops to $0, card interest accrues, payroll bounces, key staff quit.
- Within 60 days the firm files Chapter 7—profitable on paper, dead from working-capital starvation.
Roughly one in three new businesses die explicitly from running out of working capital.
- National survey of former owners: 32.8 % cited “lack of capital” as the primary reason for shutting the doors .
- SBA-aligned data set: 16 % of start-up failures tag “cash-flow problems / working-capital shortage” as the final blow .
- Trade-finance lender review: #1 recorded killer, ahead of product-market fit or marketing mistakes .
Add the owners who wrote “couldn’t fund payroll” or “missed vendor payments” (classic working-capital gaps) and the share climbs above 40 %.
Take-away: if you launch without at least 3-4 months of operating cash or a revolving line, you’re in the highest-risk bucket from day one.
Bottom line: working capital doesn’t make you profitable, it buys you time—and time is what turns temporary problems into solvable ones instead of fatal ones.

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